UK law firm
Its quietest recent week still sits 47% above the old baseline. A news spike leaves the floor where it was.
Share of the last four months of extra attention that landed in its busiest seven days. High means a single story, not a trend.
How much of this topic's shape repeats every year. The annual cycle is estimated per topic and divided out before anything is measured.
Bot and scraper traffic is flat across the week. Anything with implausibly low day-to-day variation, or with no weekday/weekend pattern at all, is dropped before it reaches this page.
Long enough to separate this year's move from last year's level.
No second source yet. Common for consumer and culture topics, which do not show up in developer data.
Carter-Ruck is a British law firm founded by Peter Carter-Ruck. The firm specialises in libel, privacy, international law and commercial disputes. The leading legal directories rank Carter-Ruck in the top tier of media, defamation and privacy lawyers in the UK.